Job Description
We are seeking a proactive and detail-oriented UX Strategist with strong experience in digital ecosystem management, web operations, UX optimization, and customer experience platforms.
The ideal candidate will play a key role in managing digital assets, supporting web launches, improving customer journeys, optimizing conversion strategies, and implementing AI-driven enhancements across multiple digital touchpoints.
This position requires a balance between operational excellence, UX thinking, technical coordination, data-driven decision-making, and continuous improvement.
Key Responsibilities
A. Web Ecosystem Management & Optimization
- Manage and continuously update key website sections including:
- Promotions
- Insurance
- Product pages
- Connectivity services
- Corporate information
- After-sales content
- Maintain and publish content through CMS platforms:
- Texts
- Images
- Assets
- Toolkits
- Perform website QA reviews:
- Content quality checks
- Functional validation
- Error detection
- Responsive verification
- Coordinate with IT, Marketing, and external providers to ensure stable releases and deployments.
- Manage localization and updates for:
- New product models
- Pricing
- Promotions
- Accessories
B. Digital Operations & Connected Tools
Portal Management
- Manage portal updates and localization of TME packages and maps.
- Coordinate updates with Connectivity teams.
- Support customer issue management from a functional perspective.
LiveChat Management
- Maintain and optimize LiveChat systems.
- Improve conversational flows and user interactions.
- Generate performance and usage reports.
Qualtrics & Voice of Customer
- Configure and activate customer surveys.
- Analyze customer insights and reporting data.
CRO & Engagement Tools
- Manage pop-ups and on-site engagement modules through platforms such as:
- Zeta Global
- Optimizely
- AB Tasty
- Insider
- Execute A/B testing initiatives focused on conversion optimization.
- Monitor and report performance metrics.
C. Web Projects & Product Launches
- Manage launch pages for:
- Products
- Features
- Connectivity services
- Accessories
- Coordinate with TME teams to implement technical content and toolkits.
- Execute pre-launch QA validation including:
- User journeys
- CTAs
- Responsive behavior
- Tracking validation
- Accessibility controls
D. Customer Service Digital Support
- Support operational tools used by Customer Service teams.
- Manage digital forms, integrations, and specific workflow processes.
- Coordinate tickets and issue resolution with providers and technical teams.